Web Site Update and Overhaul

Many
people design their web sites and draw a long sigh of relief when they're
finished, foolishly thinking that they won't have to deal with that piece of
their marketing again anytime soon.  Wrong!  A web site, if it is to be fully
integrated into your regular marketing activities, can be compared to a living,
breathing organism that must be fed and watered (i.e. updated) regularly for
maximum impact and use for your business.

When
you change and update your site (by adding new articles, products, press
releases, services, etc.), it's like holding up a beacon inviting the search
engines to revisit and reindex your site.  Regular visits by search engines are
a good thing, as the more the site changes, the more relevant the search engines
deem the site, because they see new content as a good thing.  That's why blogs
are so popular with search engines.  Regular new posts to a blog are like an
ongoing invitation to the search engines to revisit the site because there is
new content to index.

I'm in
the process of giving OnlineBizU.com something of an overhaul by adding new
navigation buttons to make it easier to find content on the site.  And, I've got
2 other membership sites in the works, as well, to help me drive traffic to
OnlineBizU. 

However, I'll have to admit that even I, the Online Biz Resource Queen,
grow weary of site development and updates after awhile.  So, as you can see, it
happens even to the best of us..;->