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All posts by Donna Gunter

Writing Sample Analyzer

How easily do your customers understand how (and why) to do business with you?  If you feel misunderstood, perhaps it’s your writing that’s getting in the way. The average American adult

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The Key Ingredient in Client Satisfaction: Underpromise and Overdeliver

Like anyone else who operates a small service business, your word is your bond with your clients. A client might tolerate a broken promise here and there for a very good reason, but if the broken promises

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Secure Password Generator

How easily can someone guess your passwords?  Probably pretty easily, if they know you well.  Using the same password to access all of your password-protected sites is a bad idea, even if it’s

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The State of Health Insurance for the Self-Employed

For the last year, I’ve been battling a recurrent staph infection (also known as cellulitis) that just won’t give up and go away.  On Friday I went to the doctor for an antibiotic prescription,

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How to Find Your Target Market Online

Are you fishing where the fish are?  This may seem to be a question with an obvious answer, but I’m constantly amazed at how many business owners are looking for their target market in all

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