Category Archives for Selling
Upselling customers to new products
Q: I have a fairly high % of people who buy my products and services the first time they get to my website. Fairly high is about 30 – 40%. I find it weird because don’t the stats say people
Continue readingLocating the 40+ market
Q: My niche is 40+ in age, considering change or retirement, how do I find them? Dorothy Tannahill Moran A: Hi Dorothy– The best way to find them is to do some research/brainstorming
Continue readingAre videos effective for selling services?
Q: I offer Business Valuation Services – services that are of no interest to business owners – until they need it – and that may only be once in their lifetime. I also have a 4
Continue readingElevator Pitch: 7 Steps to a Killer 30-Second Commercial That Works Every Time
Even though your business may be completely Internet-based, there are still numerous times when you need to give your elevator pitch (elevator speech), or your 30-second commercial that explains what you
Continue readingOnline Pricing Strategy
Q: This may seem funny but I have always wanted to know why *everyone* prices their products ending in a “7.” You know, $47, $97, $1997. Is there an unwritten code amongst Internet marketers
Continue reading