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Category Archives for Branding

How to Become an Expert: 10 Key Questions to Ask to Unlock Your Expertise

Many business owners wrestle with this notion of “expertise”, feeling certain that they don’t know enough to be looked upon by anyone as an expert. I avoided that expert label as well for my first

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How to Brand Myself on a Limited Budget

Q:  How can I brand myself on a limited budget? Bob MedakStormyWriter.com A:  Hi Bob– You're definitely in the right industry (writing) to help brand yourself pretty easily. Here

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3 Secrets to Overcoming Your Fear of Self-Promotion

You’ve got your online business up and running at last, and now comes the part you love to hate–promoting yourself.  This is a huge stumbling block for many online business owners, especially

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Client Attraction: 6 Questions to Ask to Discover Your Brilliance

by Donna Gunter, The Online Biz Resource Queen (TM) Sometimes it pays to be a "Jill of all trades" when you’re a service business owner, but ultimately you probably discover that there

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Finding my target market

Q:  Who could be the target client for online VA and IT support services? Thanks! Soha A:  Hi Soha — Almost any small business owner could be the target for VA (virtual assistant) or IT

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