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Category Archives for Advertising

How to Become the “Go-To” Person in Your Industry with a Magazine Tear Sheet

Authority Marketing Advertising Authority Positioning
/ By Donna Gunter

A magazine tear sheet is exactly what it sounds like — a sheet of paper torn from a magazine. Editors of print publications will send a tear sheet to a freelance writer that has had her work published

Getting Results from Pay Per Click Advertising

Advertising Ask Donna Gunter
/ By Donna Gunter

Q: How do you use pay-per-click advertising without being burned and with maximum results? E.G. Sebastian Hi E.G.– I don't use PPC advertising that much, so I'll refer you

Staying Focused on One Project

Advertising Ask Donna Gunter Business Vision and Planning
/ By Donna Gunter

Q: I have a problem. How do you stay focused on one project? Also do you have an opinion on the software called "adwordselite" ? Donna A: Hi Donna– I’ve