Online customer reviews from places like Yelp!, Facebook and Google Reviews are becoming increasingly important for service businesses that work with local clients. Consistently positive customer reviews
Continue readingThere’s a new marketing sheriff in town, and her name is digital content curation. I’ve been reading about this process for the last six months or so, and since it seems to be gaining in popularity,
Continue readingPutting all of your eggs in one basket in your business is never a good idea when trying to leverage your expertise. Diversity is key, which means that your revenue should come from a number of clients
Continue readingI’ve been doing teleclasses and webinars for almost 20 years now. Even though new and cool webinar/webcast products come out frequently, I discovered today that the oldie but goodie wins yet again.
Continue reading